Unlocking UX for Business Growth with Netflix at How to Web Conference 2024

How to Web Conference 2024, Eastern Europe’s leading technology and startup event, is thrilled to announce Fonz Morris, Lead Product Designer for Global Conversion & Monetization at Netflix, as a keynote speaker.

Held on October 2-3 at the Face Convention Center in Bucharest, the conference will bring together over 3,000 participants, including founders, investors, engineers, marketers, UX designers, product managers, and technology enthusiasts. Attendees will benefit from Fonz Morris’s deep knowledge at the intersection of user experience (UX) and business growth.

About Fonz Morris

Fonz Morris, an entrepreneur and self-taught designer from San Jose, has been leading Netflix’s product design efforts since 2020. Previously, he headed the design team at Coursera. Recognized as one of Business Insider’s Most Innovative Designers in 2021, Fonz also serves on the Adobe Design Awards jury and has spoken at prestigious events like AfroTech, UXDX, and Rethink. He is dedicated to mentoring future designers, notably at General Assembly’s UX Design Bootcamp.

Keynote Address: “UX for Business Impact – A Netflix Story”

In his keynote titled “UX for Business Impact: A Netflix Story,” Fonz will explore the essential role of UX in driving business success in today’s tech-driven world. He will share insights from his work at Netflix, a company celebrated for its user-focused design and exceptional user experience. Key learnings for attendees include:

• For Founders and Investors: Utilizing UX to develop products that attract and retain users, driving growth and engagement.
• For Marketers and Growth Experts: Enhancing marketing strategies with effective UX principles to boost user interaction.
• For UX/Sales Experts and HR Professionals: Incorporating UX into various workflows to ensure a smooth customer journey.
• For Engineers: Understanding the collaboration between design and engineering to create successful products.

Real-World Strategies and Insights

Fonz’s keynote will go beyond inspiration, providing practical strategies and actionable insights. Drawing from his extensive experience at Netflix, he will showcase how UX can be leveraged to achieve concrete business objectives, using real-world examples to illustrate his points.

Innovating for the Future at How to Web Conference 2024

This year’s How to Web Conference will highlight the future of products, businesses, and teams, presenting best practices from industry leaders in product, engineering, growth, marketing, and sales. More than 100 speakers, including experts from Stripe, Zoom, Seedcamp, and leading venture capital investors, will take the stage to share their latest findings and inspire the next generation of Eastern European innovators.

Join Us at How to Web Conference 2024

The How to Web Conference 2024 promises an enriching experience with a stellar lineup of speakers, engaging side events, and unparalleled networking opportunities.

Partners and Ticket Information

The event is organized in collaboration with Stripe, Google for Startups, BRD—Groupe Société Générale, and Underline Ventures. Early Bird Tickets are available for a limited time. Visit How to Web Conference to secure your place.

Don’t miss the chance to gain valuable insights and connect with top industry professionals at How to Web Conference 2024!